Kuhlmann Leavitt set out to create environmental graphics that would enhance the contemporary architecture and its vast interior spaces. The tall ceilings and large white walls make for a perfect palette for large typographic treatments; quotes, core values and other pieces of Watlow’s brand language are presented throughout the building. A large, pixelated product rendering is displayed in the stairwell as a nod to Watlow’s process. Large typography and dimensional photography disks were used to create a timeline spanning a 55 foot hallway – a piece that engages employees and visitors to learn more about Watlow.
Advanced Technology Center